Tech company has officially pulled their Olympic ads after drag queens performed at the 2024 Paris opening ceremony in a Last Supper parody.
Telecommunications and technology company C Spire, based in Mississippi, said Saturday they would end their association with the games just hours after the performance disseminated worldwide.
“We were shocked by the mockery of the Last Supper during the opening ceremonies of the Paris Olympics. C Spire will be pulling our advertising from the Olympics,” the company posted on X.
C Spire declined to share with The Post details on which particular ads were yanked or what it costs a company to play in the once-every-four-years world event.
Suzy Hays, President and CEO of the company said that “C Spire is supportive of our athletes who have worked so hard to be a part of the Olympics. However, we will not be a part of the offensive and unacceptable mockery of the Last Supper, which is why we’re pulling our advertising from the Olympics.”
The spectacle was held at the beginning of an informal fashion show on a bridge called Debilly, with views overlooking Paris’ Eiffel Tower and River Seine.
At the top of what looked like a long table —a nod to Leonardo da Vinci’s Last Supper—three French drag queens and other dancers dressed in sumptuous garb walked down the runway.
In the middle of all this was a woman with what looked like a silver halo, similar to those depicted in paintings showing Jesus. As her classmates looked into the camera before busting out a routine, she laughed and made a heart with her hands.
During a press conference Sunday, Thomas Jolly, the artistic director of the opening ceremony, defended the production as a symbol of “inclusion.”
“Our subject was not to be subversive. We never wanted to be subversive. We wanted to talk about diversity. Diversity means being together,” Jolly said. “We wanted to include everyone, as simple as that. In France, we have freedom of creation, artistic freedom. We are lucky in France to live in a free country. I didn’t have any specific messages that I wanted to deliver. In France, we are republic, we have the right to love whom we want, we have the right not to be worshippers, we have a lot of rights in France, and this is what I wanted to convey.”
This did not prevent religious conservatives from denouncing the performance for its Bugis mores across X and other social media channels.
Practicing Catholic Marion Maréchal wrote on X: “To all the Christians of the world who are watching the #Paris2024 ceremony and felt insulted by this drag queen parody of the Last Supper, know that it is not France that is speaking but a left-wing minority ready for any provocation.”
“… because decapitating Habsburgs and ridiculising central Christian events are really the FIRST two things that spring to mind when you think of #OlympicGames,” Eduard Habsburg, Hungary’s ambassador to the Vatican, posted on X, also referencing a scene depicting the beheading of Marie Antoinette.
“I am proud to see the private sector in Mississippi put their foot down,” Governor Tate Reeves (R-MS) said on X. “God will not be mocked. C Spire drew a common-sense, appropriate line.”
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